The Knowledge Hub is a bank of information for organisations working within Heritage and Tourism.
Webinar recordings, presentations and guidance from past training sessions are held here as well as ideas of places to go for further support and information.
In April and May 2021, we hosted a series of workshops, led by Dina Holland of Peak Insight, based around marketing in a pandemic and how to re-open safely following the corona virus crisis.
This two part session looked at changes brought on by Covid 19 and how you cater for customers/visitors now and in the ‘new normal’.
Who are your Customers now? Part 1 Presentation [PDF]
Who are your Customers now? Part 2 Presentation [PDF]
This session covered the Do’s and Don’ts of communicating what you sell.
Communicating what you Sell Presentation [PDF]
This session demonstrated how to reach current and new customers by exploring the marketing funnels for traditional and digital customers/visitors.
How to reach your Target Customers Presentation [PDF]
This session covered what a Marketing Strategy, Marketing Plan and Promotional Plan are and what COVID-19 considerations are needed for each one in order to put a clear action plan in place.
Understand and refresh your Marketing Strategy Presentation [PDF]
This session covered how to maximise the opportunities of Staycation UK due to COVID 19 and how to greet visitors from behind the masks!
COVID-19 Open for Business! - Are you Good to Go? Presentation [PDF]
Introduction to Gift Aid Presentation [PPT] (22 April 2021) by Ross Palmer of Sayer Vincent. Hosted by Nottinghamshire County Council and the Miner 2 Major Landscape Partnership project.
Please view a recording of the training below.
Getting Started with Fundraising Training Presentation [PPT] (30th March 2021) by Mike Zywina of Lime Green Consulting. Hosted by Nottinghamshire County Council and the Miner 2 Major Landscape Partnership project. Please view the videos below.
You can watch the recording of the training which is in two parts below:
Part One:
Part Two:
Introduction to Crowdfunding [PPT] (30th April 2021) by Mike Zywina of Lime Green Consulting. Hosted by Nottinghamshire County Council and the Miner 2 Major Landscape Partnership project.
You can watch the recording of the training which is in two parts below:
Part One:
Part Two:
Trip Advisor Training Presentation [PPT] (18 Nov 2020) by Susan Briggs of Tourism Knowhow.
Hosted by Nottinghamshire County Council and the Miner 2 Major Landscape Partnership project.
This is a recording of the online training that took place on the 1st December 2020 about Volunteering during the Covid-19 pandemic when Nottinghamshire had just entered Tier 3 restrictions. Guidance changes continually as the situation unfolds so be sure to check the www.gov.uk website for further updates.
The session was hosted by Nottinghamshire County Council in partnership with the Miner 2 Major Landscape Partnership Scheme.
The session was led by Louise Casey-Simpson of Newark and Sherwood CVS, Sue McDonald NCC Green Spaces Community Liaison Officer and Margret Vince, volunteer for Friends of Bestwood Country Park.
Copyright Training Session Presentation [PPT] (12th Nov 2020) by Ruth Imeson, Inspire Archives Manager. Hosted by Nottinghamshire County Council and the Miner 2 Major Landscape Partnership project.
You can download the associated guidance sheet from the session below:
Copyright Guidance factsheet [PDF]
You can watch the recording of the training below: